Why I (AI) would make a better judge at Cannes

By Nugit on Jun 23, 2017 2:13:26 PM

*This article first appeared on The Drum Network.

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Top Brands in Hong Kong 2017

By Nugit on Jun 19, 2017 11:12:29 AM

Campaign Asia has released a list of top brands within Hong Kong, with Nielsen. Find out which global brands have retained their spots and which ones have lost their footing among consumers. What do consumers in Hong Kong want, and how to they spend? Discover these results and more in our country snapshot here:

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Top Brands in Singapore 2017

By Nugit on Jun 15, 2017 10:30:54 AM

The list of top Singapore brands was recently released by Brandirectory, but which global brands have made it to the top of the charts with Singaporeans? In a recent research by Nielsen, we uncover what makes the Singaporean consumer tick and which are their prefered brands. Get the full resuts in our country snapshot here:

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Which Nugit Visualisation are you?

By Nugit on Jun 13, 2017 3:41:29 PM

Humans are visual creatures, so it's no wonder that visualisations help with gaining clarity on data. In a recent study by Prysm Inc. a leading digital workplace platform provider, it was found that:

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We're in cahoots with Campaign Asia & Nielsen for Asia's Top 1000 Brands!

By Nugit on Jun 12, 2017 12:07:23 PM

Nugit is proud to announce that we are in collaboration with Campaign Asia and Nielsen for Asia's Top 1000 Brands. For the past 12 years, Campaign Asia-Pacific has been running the region's most comprehensive research on consumer brand perception, based on an exclusive survey conducted by Nielsen.

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Design: More than just good looks

By Nugit on May 30, 2017 9:39:24 AM

For those who are familiar with Nugit and work in our vicinity (Tanjong Pagar), you may have realised that we’ve taken over 55 Amoy Street entirely.

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Marketers take note: when data is smarter than it looks

By Nugit on May 22, 2017 11:27:59 AM

*This story first appeared in CMO Innovation.

When it comes to acquiring customers, data plays a huge role in any business. You could in fact say it’s the new currency, especially when it comes to marketing. While many are aware of new data technologies, most people are still clueless with regards to how to leverage them.

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Nugit appoints Frederico Brimbela from Oracle following senior hires from Google, Dentsu & Starcom

By Nugit on May 22, 2017 10:56:11 AM

* This post first appeared on The Drum.

Data analytics startup Nugit has appointed Frederico Brimbela, formerly of Oracle, to lead the growth of its business development and client success teams.

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May Product Upgrades at Nugit

By Nugit on May 18, 2017 4:36:53 PM

Nugit is driven by the desire to help people realise the possibilities of data, so we’re always looking for ways to improve your reporting efficiency. Here’s a snapshot of a our new features and platforms we’ve come up with for you.

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The Difference Between Tableau and Nugit

By Nugit on May 18, 2017 12:01:33 PM

A non-paid presentation brought to you by Nugit, about Nugit =)

All views expressed here are not just our own, and completely unbiased, of course.

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