Data Storytelling

Nugit joins the LinkedIn Marketing Partner program

Published on Aug 6, 2017 16:00 PM

As we all know, anyone can set up a LinkedIn account, set their own budget and target LinkedIn users with messaging in minutes. As the world’s largest professional network on the Internet, LinkedIn allows brands and agencies to target and reach more than 500 million professionals worldwide. But have you ever wondered just how effective your ads are, and if you've managed to reach the right people?

We're proud to announce that we have joined  the LinkedIn Marketing Partner Program! With it comes our new LinkedIn ads integration on Nugit, where you’ll be able to gain clarity of your campaigns quickly and automatically.

Say goodbye to the manual way of reporting - forget having to download CSVs and then going through the manual process of data cleansing. This manual approach often sees teams spending multiple hours spread across several days, reporting on each of their campaigns. Imagine having to do reports on a weekly basis. Not only is the process long, but collating insights on areas that need to be prioritised, and aren't performing as well as expected, can be challenging too.

Say goodbye to endless rows of data...

With this in mind, we have specially built LinkedIn Nugits that help with LinkedIn industry insights. Besides visualising your LinkedIn geographic, ad copy and creatives data using our standard Nugit charts, we have also designed some special visualisations just for LinkedIn advertisers.

Powerful demographic targeting abilities such as Job Seniority and Company Size uniquely available on LinkedIn, can now be visualised automatically with our new Nugits. Advertisers will be able to understand the audience segments behind the clicks and impressions through data that’s segmented by targeting Company Industries. Target audiences can also be easily identified with our Job Title and Job Function Explorer.

Hello special LinkedIn Nugits!

If you're just as excited as we are about our strategic partnership with LinkedIn, and would like to kickstart your LinkedIn advertising reports (and save time) request a complimentary trial today or contact your Nugit account manager.

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